Module 5 – Protect Your Turf/Expand Your Opportunities

Description

In TGTA Sales Training Series Module 5, host John Gardner covers the importance of expanding your sales base all while not neglecting your core customers.

Course Objectives:

Upon completion of this course, the participant will be able to:

  • Describe Proper Methods of Customer Retention
  • Recognize the Percentage of Sales Success in Current VS New Customers
  • Define the Term Customer Relationship Management (CRM)
  • Explain Different Methods of Customer Retention
  • Understand the Quality Differences of Current Customers

Topics covered include:

  • Sales Can be a Battlefield
  • Customer Retention Is Important
  • How to Keep Good Customers and Lose Bad Ones
  • Prospecting For New Customers
  • And More…

Run Time: 13 minutes