August 20 – 2:00pm EST
There is a HUGE difference between selling and telling. Let us help your advisors evolve from reciting lists to giving effective benefit-based presentations. In this session, a professional trainer will discuss how to use benefits in a 5-step selling process so your customers will not only buy, but they will walk away feeling good about their purchase. A list of benefits for most preventative maintenance services will be reviewed and role-plays may be required.